That’s why our general management MBA curriculum is rooted in those fundamentals, reinforcing your ability to navigate complex problems, make better decisions, and lead effectively.
You’ll start by developing expertise in the core responsibilities of general managers—finance, human resource management, managerial accounting, operations management, and macroeconomics.
Next, you’ll add new dimensions to your leadership toolkit with courses in strategic management or managerial and organizational behavior.
In our flexible curriculum, you can tailor your path to your ultimate goal by targeting specific business areas or functions. You won’t just see the big picture—you’ll shape it yourself.
Customize your MBA education with a concentration in general management by choosing at least three courses that count toward a concentration in either strategic management or behavioral science, in addition to all seven of the functions, management, and business environment requirements. Here are just a few of the options.
This course introduces the substantive and functional aspects of marketing management. Specific course goals are as follows: (1) to introduce students to marketing strategy and the elements of marketing analysis: customer analysis, competitor analysis, and company analysis; (2) to familiarize students with the elements of the marketing mix and to enhance their problem-solving and decision-making abilities in these operational areas of marketing; and (3) to use marketing case studies to provide an opportunity to develop, present, and defend a student鈥檚 own recommendations, and to critically examine and discuss the recommendations of others.
This course will provide a comprehensive and practical background on corporate finance, with an emphasis placed on practical applications. Corporate finance is about making the right investment (internal and acquisitions), valuation, financing, capital structure, shareholder payout, restructuring (divestiture, go private, spin off, etc.), and corporate governance decisions to maximize shareholder value.
This core course focuses on understanding levers for structuring, managing, and improving a firm鈥檚 recurring business processes to achieve competitive advantage in customer responsiveness, price, quality, and variety of products and services.
Students will apply tools from microeconomics and game theory to the analysis of competitive decision-making. Topics covered include the sources of industry and firm profitability, strategic positioning, the boundaries of the firm, incomplete contracts, strategic commitment, dynamic pricing, entry and exit, vertical integration, network externalities, and auctions.
To see all courses offered at Booth, visit our course catalog.
At Booth, you鈥檒l study with management faculty who conduct groundbreaking research, consult with companies, and bring their real-world experience into the classroom.
黑料传送门 Booth Review and other publications regularly feature the research of 黑料传送门 Booth scholars.
黑料传送门 Booth’s Richard H. Thaler offers advice on trying new things and creating long-term value.
Elite companies’ methodologies tend to share some common traits, writes 黑料传送门 Booth’s Ram Shivakumar.
Remember that the people who work for you are human, writes 黑料传送门 Booth’s Ann L. McGill.
Faculty members at Booth are connected to some of the most important leaders across various industries. Our faculty regularly invite these leading practitioners and influencers to speak to students in the Booth classroom, providing you with greater access to learn, network, and grow.
Learn from Industry ExpertsDevelop your skills and build a dynamic global network. As an MBA student in general management at Booth, you鈥檒l have many opportunities to get involved in research centers, student groups, competitions, and other activities.
Test your theories and gain valuable experience in some of the world’s most prestigious competitions on campus and around the globe.
Participate in a Competition
Get involved, develop new skills, and meet new people in a wide array of student-led groups.
Join a Full-Time MBA Group
Pursue your interests and expand your network by joining a student-led group for Part-Time MBA students.
Explore Part-Time MBA Student Groups
